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Get the right Lure Kits, Accessories, or Bags for your next fishing trip!

Master Kit
Master Kit

Every Williamson Trolling Lure is handmade to the highest possible standard. We individually tune the lures on a lathe to achieve perfect balance and to ensure straight running actions. Williamson Lures have a unique design feature on all the cavitator style lures which incorporates a balanced keel strip system.

Diamond Advocate™
Williamson innovation at its best. The intricate molding processes produces a jewel series of lures that not only have great action but great looks. The DIAMOND pattern flashes like no other lure and sends out light refraction and sound signals, triggering ferocious strikes from the world's largest predator fish. Features th Hook Locking System: hoook can be trolled in multiple positions and slides from lure during hook-up.
CODE SIZE (mm) SIZE (Inch)
DADVA13 320 13"
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Diamond Coyote™
Same features as the Diamond Advocate™ in a smaller 8" size. Pre-rigged with 7/0 hooks and 6 feet of 200lb. line. Does not feature the Hook Locking System.

CODE SIZE (mm) SIZE (Inch)
DCOYR08 203 8"
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Advocate™ Abalone
With a reputation as a world top producer, this cavitator-style lure is molded with the highest quality abalone shell insert, a must when angling for big fish. Williamson cavitator lures are extremely versatile and can be used virtually anywhere in the spread. They do exceptionally well rigged short on the rigger or at the back of the spread in the Hong Kong Shot position.
CODE SIZE (mm) SIZE (Inch)
ADVA13 320 13"
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Angle Face™
The smaller brother of the Advocate, the plunger long head design gives long straight runs on the wave. A great all around lure for Stripes to Blues.

CODE SIZE (mm) SIZE (Inch)
ANG11 279 11"
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Offset Runner™
This unique flat pusher features an offset pulling point that gives the lure an erratic action, driving Billfish absolutely crazy. A definite choice for the spread if Stripers are about.

CODE SIZE (mm) SIZE (Inch)
OF11 292 11.5"
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Bom Bom Express™
The island of Bom Bom, situated off the west coast of Africa, is the home to big Blues and the inspiration for the design of this lure. A cavitator style, the big diameter is built to nail the Blues.

CODE SIZE (mm) SIZE (Inch)
BBE12 300 12"
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Big Blue Cavitator™
The IGFA Certified World Record 1112 lb. 14 oz. Pacific Blue Marlin (80 lb. test class) was caught on this lure. This cavitator-style lure features a comprehensive selection of sizes covering the complete range of Billfish and gamefish. Don't leave the dock without them!

CODE SIZE (mm) SIZE (Inch)
BBC13 320 13"
BBC12 300 12"
BBC11 280 11"
BBC8 210 8.5"
Custom-designed head forces volumes of water through side vents for unmatchable smoke and bubble trail.
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Wave Doctor™
A wide-face pusher designed with a tapered back for extra smoke. Like all pusher styles, this lure prefers to be kept short in the spread and favors higher positions on the rigger. Giving them elevation allows the cup face to grab as much air as possible and smoke all the way down the wave.

CODE SIZE (mm) SIZE (Inch)
WD12 318 12.5"
WD10 255 10"
WD7 175 7"
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Crocodog™
Flat Dog best describes the design of this lure. Anglers quickly discover this is a highly effective lure in slight sea conditions. With it's skitter type surface action it swims well close up to the transom and attracts strikes from all species of gamefish.

CODE SIZE (mm) SIZE (Inch)
CR8 220 8.5"
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El Dingo™
This cup-faced pusher is weighted to keep trolling when the sea conditions have put similar opposition lures to bed. The series covers all aspects of Billfishing and is a must for a lure that can be set in the spread and left alone to perform all day long.

CODE SIZE (mm) SIZE (Inch)
DIG11 295 11.5"
DIG9 225 9"
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Pulverizer™
The extreme tapered head on this cavitator style produces plumes of smoke. High on the short rigger is truly the only location for this lure in the spread. The weighted head makes this lure hug the surface and produces a continuous bubble trail that is a treat to see, and drives gamefish crazy.

CODE SIZE (mm) SIZE (Inch)
PUL11 280 11"
PUL7 190 7.5"
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Coyote™
This is an all-rounder that definitely deserves a place in the starting blocks. Although small, this 8" lure is weighted to fish all conditions and has racked up many big fish. Sailfish find it irresistible.

CODE SIZE (mm) SIZE (Inch)
COY8 200 8"
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Front End Cavitator™
Watch this lure smoke and bubble, it leaves a trail like no other. Under optimum conditions it can leave up to a 20' tail of fish attracting, bubbling smoke.


CODE SIZE (mm) SIZE (Inch)
FEC9 240 9.5"
Custom-designed head forces volumes of water through side vents for unmatchable smoke and bubble trail.
Click to Enlarge
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Broadbill™ Lure
Broadbill/Swordfish (Latin name "Gladius"), the gladiator of the sea, is truly the dream of most Billfish anglers. Revolutionizing Broadbill fishing, this lure eliminates drifting aimlessly. Add a strip of bait or a fresh squid behind the lure, fire the glow up with the deck lights and troll along drop-offs and ledges with unmatched success. Swim some up top and others deep on downriggers to improve your results immediately.

CODE SIZE (mm) SIZE (Inch)
GSV11 290 11.5"

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Tuna Bruiser™
Shaped like a baitfish, our Tuna Bruiser with weighted flashback head and attractive colorful vinyl skirt is a high-speed Tuna catcher that will also be attacked by Wahoo and other aggressive predators.

CODE SIZE (mm) SIZE (Inch)
TB10 250 10"
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Little Bad Darter™ Rigged
With a Hawaiian-style head, this lure has accounted for more gamefish and Billfish than any of its brothers. This little darter, one of the smallest in the range, has a fantastic, erratic swimming action that attracts strikes from all predators. Comes pre-rigged and ready for action.

CODE SIZE (mm) SIZE (Inch)
BDR8 200 8"
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Tuna Tails
Tuna Tails are the perennial favorite of most game fishermen. These colorful skirts slipped over the nose of baitfish get the attention of gamefish. Williamson Tuna Tails work great as a protector and attractor for small skip baits like Ballyhoo.

CODE SIZE (mm) SIZE (Inch) Per Pak
TT5 140 5.5" 2
TT510 140 5.5" 10
TT5100 140 5.5" 100
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